Cornelia Luethi
Copywriter. Author. Photographer. Artist.
Clear words, inky lines, story-filled snaps - and a dash of dog hair! Explore the words, photos, and house sketches of Cornelia Luethi in Kerikeri, New Zealand.
As a kid growing up in England, my happiest hours were spent in my bedroom - writing stories and doodling pictures at the desk I still use today. That same desk travelled with me across the world to New Zealand, where I now write and draw for a living.Since 2006, I have been self-employed as a copywriter, creating clear, engaging content for brands of all shapes and sizes. You can learn more about that side of my work at Words By Cornelia. I also write for fun, and have published a number of books and eBooks.Alongside writing, I am a stock photographer for iStock and Adobe Stock, with a camera roll full of dog, horticulture, and New Zealand lifestyle shots.I also create playful, doodle-style house portraits at Home Sketch Home. These cheerful ink sketches capture the heart and soul of the places we call home.The Creative Cornelia Co. brings all these threads together - writing, photography, and illustration - each infused with a love of storytelling and a deep appreciation for beauty in the everyday.Whether you need words, visuals, or a whimsical work of art, I would love to help bring your story to life.
Customer-focused copy is my specialty - crafted to engage your audience and improve your visibility in search engines. I specialise in SEO website content, blog posts, magazine articles, and case studies for service-based businesses of all sizes. I care deeply about my clients and genuinely want to see you succeed.I bring a calm, strategic approach and gently guide you through the process from start to finish. I write in your voice, for your audience, with words that build trust and connection. The result is content that not only performs but feels like a true reflection of you.Visit Words By Cornelia to find out more about my copywriting services.
Sharing tools that have genuinely helped me is one of my favourite things to do - and writing gives me a way to pass them. In my Self-Love eBook series, including Grateful for Gratitude, Affirmations Guide, and 222 Inspiring Self-Care Ideas, I offer simple, practical ways to build emotional resilience and treat yourself with more compassion. These books are warm, encouraging, and easy to dip into whenever needed.I am also the author of two Minnie The Westie cartoon dog books - cute, light-hearted tales with a waggy tail.I'm currently writing Resilience for Softies, a guide for sensitive souls who want to flourish without hardening up. Every word is written from lived experience, with kindness and care.
My stock photography captures the charm of everyday life - whether it is dogs (especially Westies!), lush horticulture, or the relaxed beauty of New Zealand living. I hold a City & Guilds in photography, but my journey began with a free 110 camera that came with a toilet cleaner promotion… and I have been hooked ever since. My images are available through iStock and Adobe Stock, and often reflect my love of nature, animals, and authentic, joyful moments. I shoot with intention and heart, creating visuals that are natural, relatable, and full of personality—perfect for brands seeking warmth and real-world appeal.
Drawing cheerful, doodle-style house portraits is one of my favourite creative joys. Each one is hand-drawn in ink, capturing the charm, character, and quirks that make a house feel like home. Inspired by a childhood love of Garfield and Snoopy, I have always seen the world in bold, playful outlines - and that style has stayed with me. Working from photos, I create personalised sketches from my home in New Zealand, sending them to happy homeowners (and real estate agents) around the country. These portraits are more than just drawings - they are keepsakes filled with warmth and meaning, celebrating the stories, memories, and magic held within four walls.The website is coming soon!
Be sure to follow me on social media to get the latest updates!